molibso X Sportsmans Warehouse

Our major project in South Africa

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molibso meets Sportsmans Warehouse

Flexibility and creativity were required for the project in South Africa! In less than three months, molibso, together with Sportsmans Warehouse, implemented the customized retail solution RUN-id for the South African chain with more than 40 stores.

The focus was on actively involving the customer in the consulting process, linking online and offline activities and the scalable connection to the IT of Sportsmans Warehouse. An individual qualification concept for employees ensures a high quality of the introduction process in all branches. Our sales partner LifeMax carries out the implementation on site.


RUN-id has quickly become a crowd puller in the store. And of course the customer experience does not end with the measurement. Even after the shoe purchase, the customer remains connected to the store via the “Rewards” loyalty program and can use their data for various things – including for purchases in other Sportsmans Warehouse stores with RUN-id installation.

Feedback from customers

The enthusiasm of the customers says everything about the successful introduction of RUN-id in South Africa. The employees are also satisfied and the high frequency of use speaks for itself.


At RUN-id, we focus entirely on the wishes of our customers in terms of software and hardware. This turns every molibso dyneos system into an individual brand. That’s why we developed RUN-id with Sportsmans Warehouse – cool in design and clear in form and message.


The customer wanted a smooth integration into their existing ERP / CRM and we were able to realize this interface in a short time. This makes the interface scalable and enables the simple integration of additional RUN-id systems. molibso provides Sportsmans Warehouse with important live data right from the start, e.g. on the frequency of use in stores or foot and shoe measurements.


Sportsmans Warehouse is comprehensively supported online and offline by molibso and its partner LifeMax. In addition to the continuous development of the concept as part of the molibso amor offering, we also host the molibso – Sportsmans Warehouse interface and the reporting system for all RUN-id activities. Of course, the systems also work offline and, like all molibso dyneos systems, have above-average availability.

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